UDC 004.002

DEVELOPMENT AND PROGRAM IMPLEMENTATION OF AN ALGORITHM OF MODELING OF INTERACTION OF SOFTWARE MANUFACTURERS IN THE MARKET

Korotkova Nelya Nikolaevna
Volzhsky polytechnical institute (branch) Volgograd state technical university

Abstract
This article contains the algorithm of modeling the interaction of software manufacturers in the market and its program implementation. The two-stage game is discussed. The difference between the Economides-Katsamakas’ model and the new is that entry on market is analyzed and the non-zero fixed costs are considered. Marginal costs are close to zero. The demand functions of the software are linear. The linear model is used to describe the interaction of software manufactures. Nash equilibrium is applied to finding of optimal prices of the software. The proposed algorithm is implemented in software.

Keywords: algorithm of modeling, entry into the market of software, model, modeling of interaction, software manufacturers, software market


Article reference:
Development and program implementation of an algorithm of modeling of interaction of software manufacturers in the market // Modern technics and technologies. 2016. № 10 [Electronic journal]. URL: https://technology.snauka.ru/en/2016/10/10856

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